Thursday, January 15, 2009

Your Guaranteed Online Success Is No Longer A Dream...

When people ask me "Is it really possible to make money online?", I always look at them with confusion.

Why? Because my answer is so straight forward...

The answer is "Of course it fact it's possible to make money offline, in the desert, in outerspace and on Mars"

Sounds kinda weird I know, but let me explain. Most of us already know that making money online is not a myth, but yet we still have those doubts due to poor results or whatever the current excuse might be.

The TRUTH is, that making money online is no different to how people made money 100 years ago. The simple fact is that in order to be a successful internet marketer, we all need a few things in place, a few basic principles if you like...

1. A plan

It's not a good idea to spend all your time, money and effort in something that will "fall off the bandwagon" in 6 months time. In order to settle with a nice consistent paycheck each month, we need a plan of action. This could be something like...

step 1. find a desperate market that uses the internet a lot

step 2. find a product that they will want

step 3. sell that product to them

step 4. send "x" amount of emails that do nothing but help them with their problems and provide extra support for the product they have already bought through your affiliate link

step 5. survey your customers and ask them what else they would like to know (in exchange for a free copy of your upcoming product)

step 6. pay someone to create that product and put it up online

step 7. tell your existing customers that the product is available

step 8. offer an upsell

step 9. repeat steps 4 - 8 for 12 months whilst bringing in new prospects through article marketing and other common methods

That's a basic plan, but it's better to have it there in front of you so that you know what you should be working on each day.

But even then, we all know that even with a basic overall plan like that, that money is still not guaranteed. That comes down to one thing only...research.

If I knew that a market was desperate for a certain solution to a certain problem, and I knew where they hung out...don't you think that I would (as a marketing entrepreneur) do everything in my power (including paying people) to create that solution and go and present it to them?

Of course I would. It beats the heck out of guessing your way through and "hoping" that people will buy. End of the day, don't reinvent the wheel, just make it go faster...just like all those sports car companies do all the time (and make millions every month doing so)

The next problem we face is the FAILURE ITESELF to deliver products or services that people will want...even if we know what to deliver to our market. Let me explain...

Even if we KNOW what our market wants, it can still be a little daunting to create a product that meets their needs.

You can of course outsource your product creation. But in order to oursource anything, you better be damn sure that people will want it.

Moral of that...Do your research first before paying someone to create a product for you ! More prominently, did you realize that the very screen you're looking at right now has the ability to display information that can make you a millionaire?

I am talking about your ability to tap into the world's largest source of information...the internet.

You see, we are all guilty of spending waaay too much time in forums and end up asking questions we could have googled in 1 min flat and got ourselves an answer...

..yet we continue to be slaves to comfort and reassurance. The reassurance of a community (which is great, but you need to be working flat out to really kick your business into overdrive, so floating around forums in the day is NOT a good idea)

What I am leading to here is what we, as internet marketers should be embracing and exploiting everyday...


It's the stuff that can make you a $1500 WSO, a lifetime niche business, an expert at name it, INFORMATION is the lifeblood to wealth...whether you're selling it or just plain using it to sell more of a product.

Information is the gold. But why am I stating such an obvious point? Well, here's a real life example of why...

I just did a few searches on google, then ended up drilling down to some linked websites. I was lokking for a particular piece of information.

I was patient, calm and attentive. I wanted that info and I was damn sure that SOMEONE had published it online (everything about anything is available online folks).


I found the information I was looking for, plus to my suprise I found some golden info that I could use for a new eBook/video/report/WSO...whatever..

This info is set to make me a few extra thousand per year, just from a simple search (that should be encouraging to all of those failing SEO people who can't make it to the front page of Google...I found my gold on Youtube and the 3rd page of Google...)

The ultimate point is, are you trying to push dead donkeys or are you learning things that can seperate you from the competition? The more stuff you know, the better off you will be. Even if it's something obscure, you can still hand it to other people for profit.

When it comes to internet marketing, don't just think of yourself as some wannabe expert or whatever...

..instead, think of yourself as an "information broker".

Just like you ignorantly pass hundreds of houses a day when looking for a new home, people plough through hundreds of websites and links each day, looking for the whole piece to their solution.

Why not be their "researcher", and gather all that info together (spending a few hours doing so) and then package it as if they MUST buy it and NEED the solution because it WILL MAKE THEIR LIVES BETTER and will SOLVE THEIR PROBLEMS and SAVE THEM TIME. I hope you've been paying attention...I won't say it again ;-)

One final point...

How many times have you been told to do something like "put up a squidoo lens, write an article, test your copy etc?" Yet, out of all those things you have been told, how many have you HONESTLY implemented?

Well, I'm sure many of you will say "none", or "a few". Which leads me on to the entire point of this post...

If your excuse to why you haven't done all those things is because of your lack of time, then you're not running a business... You see, all you are doing is filling your spare time with labour that ultimately leads to labour related income...

You see, a real business will sacrifice profits for investment in outsourcing. Areal business PERSON will understand that this internet marketing stuff requires AT LEAST 8 hours per day to see any near future results.

If you continue to work at this part time, you will ultimately see
part time results.

The reality is that this business, for the early part (just like any other type of business) requires extra hours and significant learning curves. You either cut your losses and go full bore into this stuff, or you accept second rate income for working part time hours.

Once you take the leap and truly commit, your income will reflect that. At which stage, you CAN invest in outworkers to develop new sites, new copy and test results for you etc.

Until then, treat it like any kind of start up business. Just because you're working at home in your homer simpson boxer shorts DOES NOT mean that you are a success.

Bite the grit and for god's sake, get some work done.

How It Will Be Working From Home

What is the best work based from home job for you is entirely a personal and professional decision. It is a big step from being employed to working for yourself, so plan as far ahead as possible and think about the effects on all areas of your life to prepare yourself, before you leave your job. Whether you own a full-time, home-based business or your job allows you to occasionally work from the comfort of your home, there are many things that can distract you from getting your work done.

Before you up and quit your day job, you need to look at many different things that can and will affect your ability to work from home. If you work at a job that stresses your back--medical work, warehousing, mechanical occupations, and garbage collection are top contenders. You may need to do more than just practice good lifting technique. Another area of consideration when trying to determine the best work based from home job for you is whether you are a “creative” person or a more business-minded person.

At the other extreme, those who are working at home for the first time, may be tempted to relax all day long, watch television, go to the local pub or whatever it is they like to do, and never actually settle down to any work. For those who have a daily grind of commuting to their job, sometimes long distances and for an hour, two hours or even more, the thought of working at home may seem like a dream.

If I manage to achieve the same success working from home during the day as I have over the last year working a few hours here and there in my spare time I’ll be well on my way to becoming a full time home business entrepreneur. Should I decide to do this I’ll be taking the huge step from working on my business in my spare time to earn some extra money, to working half the week for myself. With action I mean the following, be willing to invest some of the money you have earned working for a boss.

Wouldn't you love to be one of those people on the other end of the line providing that information, working at home being your own boss, starting every day with checking your bank statements just to notice that you've made another heap of money while you where sleeping. It is always good to know the experiences that other people have had with the business opportunity that you are researching. Many people facing the threat of being laid off do not have a clear, transferable set of skills that they can use in their own business.

If you are interested in taking part in an MLM business, it is the best idea for you. Once you build downline, you will have working team with same goal "work from home". For more information about MLM business, make sure you follow the link in the recourse box below now.